Making sure you ask the correct questions during registration is primal to a smoothen registration process, and more than. Gathering the right data ways reporting is simplified and information technology allows yous to understand your attendees for hereafter marketing planning.

Just what are the "right questions" yous should be asking? And what is the all-time fashion to put together an event registration awarding that will net you more completed sign-ups, and on time registration?

Learn more about Regpack's registration software and how it can improve your process.

The key things you lot need to brand sure to include as role of your upshot registration is:

  • Group Registration
  • Conditional Logic
  • Keep it short.
  • Contact Data & Personal Information Relevant to Event Planning
  • Demographic Data
  • Scheduling
  • Payments + Automated Residuum and Billing

Below I'll interruption down the specifics in each of these categories and so y'all can ensure your result registration is consummate and yous get the information y'all need!

Grouping Registration

Make sure you ask your registrations if they're registering as a group in order to make your registration process smoother.

Showtime and foremost, if you take attendees who will attend as role of a grouping or would want to bring a partner, colleague, child, etc you must accept a software that allows for group registration. Especially corporate type events where large groups attend together, registration volition go much smoother when 1 person can register the grouping as a whole.

Group registration usually cuts downwardly on registration time but asking basic information once – similar contact information, billing information and payment data. It then allows you to add together people to the group, so y'all only enter the general information one time and and then the fields that are specific to each attendee.

Our research shows that you lot'll go 26% more paying attendees when you offering group registration. That'southward an amazing stat!

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Conditional Logic

Choose a smart registration system that adapts itself to the answers that your applicants give to your registration questions.

Conditional logic only means that the registration experience is tailored for every bidder. So if yous ask if the applicant has any nutrient allergies, and they answer no, the attendee won't then be prompted to answer more details nearly the food allergy they don't have. If they answer yes, another question will trigger getting the details and information you demand.

Provisional logic helps keep the application curt, and allows people to move more hands through your process since it asks simply what is necessary and relevant for the attendee completing the form. This is related to the next signal which is…

Keep it brusk!

People do not like filling out forms. Deciding on what information you Need to ask (which is what this post is all well-nigh!) is essential to creating an application process that is efficient and quick to become through.

If your procedure is long, disruptive (and the two often get together!), yous will detect yourself losing attendees and also spending a ton of time on the phone or emailing attendees about issues cropping up in their application. This is a waste of fourth dimension and defeats the purpose of using a neat event software.

Ask simply what you need to know, use conditional logic to go far even more streamlined, and watch the applications flow in!

Contact Information & Personal Information Relevant to Event Planning

Make sure your registration questions include ones about contact and personal information: they're invaluable for your event planning.

This might elicit a big duh, but make sure you get the contact information yous need, and don't enquire for information you don't need just because you think you should inquire.

Do you lot demand their habitation address? No? So don't inquire for it! Asking for their zip code might exist a adept idea if you will connect it to their payment data later, merely otherwise skip out on what y'all don't demand.

Emergency contact information is also a great idea, but only if it'south relevant for your event. Consider the data you've needed in the past and what has been unnecessary so but collect what you need.

Consider asking for social media usernames too. It is the 21st century after all, and if your event isn't huge, just you lot take a social media presence, it's viable to connect with attendees on social media and build a connection in that location long subsequently the event is over. This can be invaluable for time to come social media marketing you have up your sleeve.

More personal information that might be relevant to ask in your application include:

  • Food allergies / food restrictions.
  • Sizing – if yous practise any kind of event wear or giveaways.
  • How they found out near your event.
  • If information technology'south the commencement time they take attended one of your events.
  • What company they are from or relevant affiliations you'd desire to know about.
  • Employment data, or other data that you lot want to know that is relevant to your
  • outcome, and will assistance you with other things: marketing, session planning, etc.
  • Social media contact information.
  • Any disabilities or things you should know in advance to accommodate for.

Demographic Information

Make sure you ask registration questions about demographics so that you can effectively market to your applicants later!

This is generally the first part of your application process where you gather the information you demand to differentiate your attendees. Think hard near what you collect – remember you want to go along things brusque and sweet, but also get the information yous need.

Begin with name, phone number, email, gender, and go from there. Think about the type of demographic data you desire for marketing, event planning, agreement your ideal attendee, and and so build your questions based on the information you'd need to satisfy those tasks.

Scheduling

Depending on the type of your result, it'due south important to have a separate section for scheduling information and questions. This includes only is non limited to:

  • Flying arrival and divergence information.
  • Hotel data / booking
  • Engagement, time and sign-up for events inside your larger event (a dinner, a gala, etc).
  • Sessions that you lot need to register for
  • And more!

The goal is to figure out, given the data you lot need and the information yous want to share, and setting that upwardly in your application. So if you have smaller events or sessions within your event, present these clearly and make it piece of cake for applicants to sign upward and know what they have to choose from.

Not only does this help attendees register properly and have the experience they are expecting at your event, information technology helps y'all plan accordingly. Knowing how many attendees volition be at Session A lets y'all plan the room setup, prepare the right amount of food if necessary, and and so on.

Payments + Automated Rest and Billing

Payment and billing information are crucial registration questions to ask!

Lastly, y'all need to brand certain you correctly collect payment information, show an updated balance, and give many payment options for attendees. If your event costs coin to attend, this might be the about of import affair to become right in your registration!

So much admin time is spent chasing down people for payments, answering questions like 'how much do I owe?" or "did my payment become through?".

With a registration software that includes integrated payments, you can cutting out the middleman (you) and allow your attendees to easily know what they owe, how they can pay, and when their payments are processed!

If your event costs a lot to attend, having billing options that allow for multiple payments that are automated is gilded! It makes the process easier for yous, and for applicants.

Things like automatic billing and scheduled payments are groovy features! By collecting the payment data during registration and saving it, it makes autobilling applicants or billing on payment due dates super simple!

Collecting payment data get-go also means that if you take an event or session with a waitlist, and an applicant moves from the waitlist to the attending list, they can automatically be charged, and then balances are paid in total, and yous aren't chasing downward new attendees for a fee.

Some other great thing to offer attendees is a variety of ways to pay. This includes electronic checks and a few credit card options, to start. The more than ways yous offer to pay, the more than often yous will go paid! If you lot have guests coming from other countries, make certain you accept an easy mode for these guests to pay!

Conclusion

The more complex and complicated your registration process is, the less people will complete it. Either that means a loss of acquirement, or a lot of admin fourth dimension on your office walking people through the procedure. Probably both!

Streamline the registration process but asking only what you demand to enquire on the application.

Ensure you get the information you need for a smooth registration. Then employ information technology to understand your applicants, make marketing choices and better programme your events.

Learn more about Regpack's registration software and how it can improve your process.